The Fitness Hacks Podcast

by Redefining Strength | FHP 010: Shawna Kaminski On Opening Multiple Boot Camps And Online Fitness


Shawna Kaminski


Shawna Kaminski has done it all. An athlete and an educator, Shawna started as a one-on-one personal trainer and grew her business into a thriving boot camp before also opening Fit Body Boot Camps.

While Shawna grew her in-person training business, she also expanded online, creating challenge programs and products to help women lead healthier, happier lives. Shawna Kaminski has a passion for helping women feel great in their own skin and she has helped thousands of women through her blog and her products.


1. Educate yourself on how to reach people so you can get your programs in the hands of those who need them.

2. Be willing to fail because that is how you get better and achieve success.

3. The give a shit factor – there are going to be haters so you just need to focus on the things and people that matter!


In this episode we talk with Shawna Kaminski of about the business side of fitness. Shawna tells us that it is about more than having a great product. That in order to get your great product out there, you’ve got to learn to sell. And that you can’t shy away from the SALES part of the business. She even talks about the importance of finding a mentor so that you can learn how to sell and grow your business.

Shawna reminds us that we also have to focus on the people and things that matter – on the people that we are trying to help. There will be haters and failures, but we’ve got to stay focused on what matters if we want to succeed!


Q: What’s your favorite exercise?


Q: What exercise do you hate…but love at the same time?

Wall Ball

Q: What is the best book you’ve ever read?

Rich On Paper Poor On Life – Philip McKernan

Q: What is your favorite Pump Up Song?

Shawna marches to the beat of her own drum (Ryan’s joke….)

Q: If you could train with one person (alive or dead) who would it be? 

Her kids of course! 🙂

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