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The Fitness Hacks Podcast
2. Model Success! Don’t reinvent the wheel – study established brands, see what’s working and build off of that.
3. Create a unique hook or core value proposition with your ideal customer in mind.
In the show, Kiley reminds us though that it is about more than creating a great product, it is about finding a solution to people’s problems and then marketing directly to those people. He tells us about how to create that unique hook to attract your ideal client and build a relationship with them so that they want to buy your products.
Suitcase Bicep Curls
Q: What exercise do you hate…but love at the same time?
Q: What is the best book you’ve ever read?
Q: What is your favorite pump up song?
Q: If you could train with one person (alive or dead) who would it be?