You’ve Already Done What Most People Don’t
You Took Action.
You Booked The Call
You Showed Up
You Were Honest with your Goals
You’ve already done the hardest part…taking that first uncomfortable step toward change.
And that alone puts you ahead of 99% of people still waiting for “someday.”
If you’re still wondering “Do I really need this?” or “Will it actually work for me?” — you’re not alone.
The women who got the best reults in this program once had that same doubt. They just made one decision that changed everything…they stopped living in uncertainty.
The Truth About Why Most Programs Don’t Work
I understand Why Your Skeptical
It’s okay to be skeptical…you’ve probably tried it all.
The diets. The apps. The macros. The “accountability” groups.
They might’ve worked for a while… until they didn’t.
That’s not because you didn’t try hard enough…
it’s because most programs are designed to fail you.
They expect you to fit their plan instead of fitting into your life.
They chase fast results instead of lasting ones.
They rely on templates, not real coaching.
They make you dependent instead of confident.
You didn’t fail those programs they failed you.
Our program WON’T FAIL You. That’s what makes us different.
IN THEIR OWN WORDS
Real Stories. Real Results.
Reviews
Reviews From People Who Did The Program
We’ve Been Around the Block
We’ve spent over 10 years helping more than 10,000 women build real, lasting strength not just in the gym, but in life.
I know trust matters when you’re choosing a program. So before you decide, I want to give you a look behind the scenes….a glimpse of how Redefining Strength started, what we’ve accomplished, and why our approach continues to evolve with every woman we work with.
This isn’t just our history it’s proof that when you combine science, experience, and heart, results last.
2014: Gym Opens
We opened our first brick-and-mortar gym in Costa Mesa, California, focused on strength training and personalized fitness.
2015: First Digital Programs Released
2016: Redefining Strength Podcast Launches
2017: First Book Published
2018: Strong Smart Certification Launched
2019: YouTube Channel Hits 100K Subscribers
2020: Named Best Online Home Training Program by The Guardian
2021: Upgraded Gym Opens
2022: Coaching Team Expands
2023: Back to back years on the INC 5000 Fastest Growing Companies List
2024: First Mexico Retreat
2025: Book Deal Signed with Victory Belt Publishing
Inside Our Coaching Community
This is what strength looks like…real women celebrating real wins every day.
- All
- 50+
- Active Lifestyle
- Confidence
- Endurance
- Health Transformations
- Menopause and Hormones
- Non scale victory
- Strength and Mobility
In the Press
Our programs have received recognition from top global media outlets for one simple reason…they work.
What Sets Our Team Apart?
A True 1:1 Personalized Experience
Your coaching experience should be as personalized and high-level as your goals. That’s why we don’t just hire certified coaches… we build a team of credentialed experts with real-world experience. When you join our program, we match you with a coach who specializes in what you’re looking to accomplish. You also have access to our Registered Dietitians and a diverse team of professionals including. Some of our team members include
Registered Dietitians who provide science-based nutrition plans tailored to your body, lifestyle, and goals.
Doctorates in Kinesiology and Physical Therapy guiding your training with advanced knowledge of human movement and recovery.
Certified Strength & Conditioning Specialists, Corrective Exercise Specialists, and Functional Fitness Coaches to help you train smart, not just hard.
Mindset and Behavior Change Experts to ensure your transformation is sustainable from the inside out.
